Create automated flows based on customer behavior
Pika Journey Manager creates automated flows based on transactions, behavior, segment changes and custom events, freeing customer engagement from manual overhead.
Event types that trigger flows
Core capabilities for automation
Trigger-based flows
Automatically start flows based on transactions, behavior or events.
Branching & conditions
Branch flows in different directions based on conditions.
Multi-channel delivery
SMS, WhatsApp, Email and Push combined in one flow.
Time delays
Add minute, hour or day delays between steps.
Segment integration
Connect Audience Manager segments directly to flows.
Flow performance tracking
Measure and optimize performance of each step.
Journey canvas: visually design your flows
Journey creation process
Select Trigger
Define which event will start the flow.
Design the Flow
Add branching, delays and actions.
Set Channels
Assign channel and content to each action step.
Activate
Launch the flow and track performance.
What can you do with Journey Manager?
Welcome Flow
Automatic welcome series on new member registration.
Cart Reminder
Automatic reminder flow for abandoned carts.
Birthday Automation
Automatic campaign for customers with approaching birthdays.
Re-Engagement Flow
Win-back flow for users who haven't engaged.
Post-Purchase
Post-purchase feedback and cross-sell flow.
Segment Transition Flow
Trigger special campaigns for users entering VIP segment.
Business Impact
Eliminates manual workload
Move repetitive communication to automated flows.
Reaches at the right time
Communication triggered at the moment of behavior.
Increases engagement
Higher conversions with personalized flows.
How does Journey Manager fit in the Pika platform?
Journey Manager FAQs
Most commonly used together
Automate customer engagement, deliver the right message at the right time
Set up and run behavior-based flows with Pika Journey Manager.